Speaking to a colleague on the phone today about the realities of driving traffic to a website brings home some harsh realities. There are over 5 million terabytes of data on the Internet, over 193 million domain names and 150,000 new URL’s registered every month. The Internet is BIG. ONE website versus 193 million domains and only ONE Google page 1. This is a challenge that search engine optimization experts take on every day.
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EPIC Search Engine Optimization FAIL
Tweet Your search engine optimization plan is a resounding success! For months your company is at or near the top of Google’s search results. You are ranking ahead of millions of websites. Your company appears ahead of major brands with million dollar marketing budgets. All is good in the world. At 7 PM you are [...]
Website Factors in Business Valuations
I recently had the opportunity to attend another excellent Online Media Today workshop to learn more about best practices in web development, search engine optimization, social media optimization and online marketing. After the presentations I happened to speak with Neil P. White, a Business Broker and Mergers & Acquisitions attorney with The Associates. As it turns out valuing websites and looking for web presences is a significant factor in determining the selling price for businesses today! Neil was kind enough to give an interview that should be of value to business owners, web developers, SEO experts, SMO experts, and the lot. We can all learn from what Neil has to say about website factors in business valuations.
Example Website Analysis Report
We’re often asked to evaluate websites and provide an objective opinion as to how a website conforms to best practices on the Internet today. This is an example analysis for the website of a well established company in the Telecommunications sector.
About The Author
I’ve recently completed a major research project into best practices for web development, search engine optimization, social media, and content strategy. I integrate this research with my experience in the tech sector to deliver innovative projects for small businesses and non-profits.
